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[2023 Korea is hot! Popular Trend] K-Dessert Korean Traditional Snack Yakgwa

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  Yakgwa, a traditional Korean snack, is emerging as a popular dessert. Restaurants specializing in Yakgwa are opening, and new desserts combining Yakgwa are being developed, making it even more popular. Additionally, as the Corona period passes and foreigners visit Korea more, it is becoming popular as a gift. Yakgwa is a confectionery made by stamping dough mixed with flour, sesame oil, honey, and alcohol on a plate, engraving a pattern on it, and then frying it in oil. It is said that in the past, oil and honey were rare and treated as medicine, so the word ‘medicine’ was added to them. These days, these yakgwa are rapidly emerging in the dessert field through word of mouth on social media, and various yakwa-related items are being introduced in differentiated styles with new shapes and features both online and offline, including in traditional markets. While developing creative fusion Yakgwa menus that combine Yakgwa with cookies, pudding, ice cream, shaved ice, etc., tradition...

What comes to mind when you hear ‘Korea’ (south korea images)

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  As a result of the 2019 Korea Image Survey, 76.7% of foreigners positively evaluated the image of Korea. 대한민국 ’ 하면 떠오르는 것 (south korea images) The areas in which foreigners can come into contact with Korea the most are popular culture such as Korean popular music (K-pop), movies, and dramas. Perhaps this is why foreigners thought of 'Korean popular music (K-pop) and singers' (12.5%) as the representative image of Korea, followed by 'Korean food and food' (8.5%) and 'culture and cultural heritage' (6.5%). ), and Hallyu has become a key word representing Korea. Most countries chose “peaceful resolution of inter-Korean issues” as a task to improve the image of the Republic of Korea (33.8%).